Renaissance Museum App · MDC5210
MOHA
Heaven on Earth
A digital companion to a Renaissance museum exhibition — explore the artworks, learn their stories, and take a piece home.
Role
UI/UX Designer (Solo)
Type
Museum companion app
Discipline
UI / UX Design
Year
2024
MOHA is the digital extension of a museum's special exhibition, 'Heaven on Earth: The Treasures of the Renaissance'. It brings the works off the wall and into the visitor's hand — to explore, understand, and connect with the art before, during and after the visit.
The interface is dark and cathedral-inspired, foregrounding the illuminated artworks while refined typography and gold accents carry the Renaissance aesthetic. Every screen balances visual storytelling with quiet, functional clarity.
As the sole designer I built the full experience — the design system, the artwork and artist journeys, and a personalise-and-purchase flow — grounding each decision in UX laws and a comparative study of Google Arts & Culture, the Met app and Saatchi Art.
Walkthrough
MOHA in motion
Design system
Cathedral-dark, gold-lit, deliberately quiet.
Colour palette
Typography
Pinyon Script — poetic accents
Aa
Poppins — structure & body
Inside the app
From the exhibition wall to your hand.
Meet the artist
Stories behind every masterpiece
Each work opens into the artist's world — life, dates, and the ideas that shaped the piece — set against the artwork itself in full, illuminated detail.
Take a piece home
Personalise & purchase
Turn a favourite artwork into a tote, bottle, t-shirt or book. A focused, single-flow checkout makes gifting and collecting effortless — the exhibition, extended past the exit.
Grounded in principle
UX laws, applied.
Jakob's Law
Familiar e-commerce patterns — home, search, cart, profile — so visitors navigate without a learning curve.
Fitt's Law
Primary actions are large, centred and within thumb reach to reduce interaction time on mobile.
Hick's Law
Each step offers limited, clear options — one artist per page, four merch types — easing decision fatigue.
Miller's Law
Information is chunked into short, scannable sections so essentials sit within the 7±2 memory rule.
Law of Proximity
Artwork, price and action are grouped to make hierarchy and relationships instantly readable.
Von Restorff Effect
Gold accents on key actions stand out cleanly in an otherwise monochrome, cathedral-dark interface.